Piggybacking on a fruit? 🥭
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She created a series and ate her way through the alphabet in India.

Using Stripe Sigma and ChatGPT to analyze cancellation data and improve retention.
Use Stripe's built in cancellation reasons field, analyse in Stripe Sigma, and take next steps with an churn retention tool.

Never market alone — Gmail's growth strategy
The Market Gmail didn't really have a first mover advantage, and yet, it holds the majority of the market share today. How? Monetization...

Love Bombing ft. marketing
The opportunity cost was wild. But she still chooses. And she chooses death and bankruptcy

Brand positioning templates — from legendary marketers
Perceptual Mapping, Types of Positioning, Storybrand framework. Brand Equity Model, April Dunford's Positioning Framework, 3Cs of Positionin

Small bug reporting startup is making big moves with growth loops 🍓
This app capitalizes on your hate for reporting bugs, and makes all the right product moves to get you to share.

Hagoromo — Positioning an expensive product in a commoditized environment
Chalk is a highly commoditized product. The industry is saturated. There's no first mover advantage. But have you heard of Hagoromo...

I'm the problem, it's me — User Research
User research is a sweet pain. Almost addicting? 🙁 Over the past few months, I've conducted hundreds of user research interviews. For...

Create a Natural Usage Frequency Histogram in Mixpanel
If you want to create this natural frequency identification graph in Mixpanel, I have step-by-step instructions below. 1- If you want to...

The only right answer to "Check your inbox and confirm your email"
All it took was 3 clicks and I was back in the app. That's it!

What religion, terrorism and veganism have in common?
Changing consumer behavior is recklessly hard but some tribes get it?

Piggybacking your way into the tough music industry and earning 5.5 million followers
What can marketers learn from new-age musicians who make it big?

Mocking up a tagline for Vistara
Vistara Airlines USP: Great flying experience, brand new flights, in-flight free meals from Taj (7-star hotel), In partnership with...


Steps for choosing the right social media channel
Steps for choosing the right social media channel and 200 tools to use.
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